How to become a travel Instagrammer?

how to become a travel instagrammer

When it comes to influence on the web, there are various professions, each as original as the last. And people passionate about adventure will inevitably turn to the profession of travel influencer. And as in any profession, it is necessary to master many techniques.

While some choose blogs, others have a preference for the now famous social network Instagram. If this is your case, you are certainly wondering if you need special training and what tips to implement to successfully complete your project. The following lines tell you absolutely everything.

What is a travel Instagrammer?

Travel Instagram accounts have been a source of inspiration for many people around the world. They even decided to go on an adventure and explore new cultures. On the other hand, influencers partner with brands in various ways. This job involves traveling the world and creating beautiful content published for free via various materials.

Influencers seek above all to transmit their passion for travel to their audience, while highlighting more or less popular brands. Indeed, Instagram is a platform where you can publish beautiful content. You must be able to transform your list of followers and friends into real traveling companions.

And if you want to become a travel influencer, you will have to learn how to properly use the features and opportunities available to you.

Travel Instagrammer, how to succeed?

Becoming a good travel Instagrammer requires promoting your experiences, positioning yourself well, having a good foundation in photography and above all, being a good strategist.

Earn travel experiences

Gaining travel experience is the first step to having a successful Instagram travel account. Some influencers sometimes save a lot of money for years to make travel a reality in their lives. And most often, they must travel on a limited budget, plan their own trips and be true “Digital Nomads”.

This is a little difficult at first, but you will gain the knowledge and experience necessary to properly educate and inspire your audience in various areas. Instead of focusing on inventing content, you need to have authentic experiences in order to have real stories to tell.

Find your niche

When it comes to travel, there are many topics you can discuss with your audience. But it is always more interesting to target the component that best suits your profile. For example, an Instagrammer who has spent most of her time traveling solo may pass along tips for women who venture out alone.

Knowing your specialty will make it easier to establish your voice. Plus, when you choose to be an expert in a certain area, your audience knows what to expect.

Learn the basics of photography

Remember that Instagram is above all a virtual platform. Even if you’re not professional, it’s important that you have a consistent feed and that your photos look impressive. If necessary, find a good source of photo inspiration.

Likewise, watch training videos on You Tube to learn various principles like the rule of thirds and the golden hour. There are also many apps like VSCO and Mobile Lightroom for quickly editing photos.

Adopt the right strategy on Instagram

There’s a big difference between creating a great Instagram account and posting cool photos. To follow you, people must be able to discover you: this is why you must be a strategist. For example, you can use relevant hashtags and geotags so people can find your feed.

This way, your photos can be republished on major travel accounts and improve your visibility. If necessary, create a community to share the love of your activity with other people by making the effort to engage with those who already follow you.

Conclusion & Opinion

When you decide to become a travel Instagrammer, the quality of your experiences and photos should not be taken lightly. You must also adopt a publishing style based on your type of experience and acquire a good foundation in photography. Strategy must not be left out either. It is important that you use effective tips so that people will want to follow you. Not to mention that blogs and other social media should also lead to your travel Instagram account.